Marketing | Communications | Content
Pearl joined Wavemaker Partners in 2019. She focuses on the firm’s marketing strategy and media matters. Prior to joining Wavemaker, she was a content marketer in a Singapore government agency producing bottom-of-funnel content targeted at global business investors in the tech industry. Previously, she was a Branded Content Editor at Tech in Asia managing metrics-driven sponsored content and pitching creative campaigns. She also developed digital distribution and marketing expertise while working for Southeast Asia’s leading digital entertainment platform. Pearl graduated from the National University of Singapore with a Bachelor of Business Administration (Honours).